You Didn’t Start your business, To Just Get By…

You started this because you wanted freedom. More time with your kids. To create something meaningful. But somewhere along the way, “just enough” became, well, just enough.

Just enough clients to pay the bills.

Just enough clients to justify keeping going.

Just enough confidence to post… but not enough to stand out.

But just enough is hard to maintain, it leaves you unfulfilled, struggling and not with the life and business you had hoped for.

What If “Enough” Is The Very Thing Holding You Back?

The truth is, staying in “just enough” mode is like treading water in the ocean—keeping your head above, but never actually swimming towards where you want to be. And if you’re always just keeping up, how will you ever move forward?

Clarity Over Chaos

Many of my clients don’t just struggle with pricing or getting bookings—they struggle with direction and focus. They have ideas but don’t know which to follow. They second-guess their next move. They feel overwhelmed by the noise of what they “should” be doing.

That’s where I come in.

This isn’t another “strategy session” packed with generic advice. This is about you—where you’re stuck, what’s blocking your growth, and how to shift into a business that truly supports your life, not just scrapes by.

One Session. Big Shifts.

For £233, you get:

✅ Clarity on where you’re holding back (without even realizing it).
✅ A fresh perspective on your pricing, clients, or messaging so it finally clicks.
✅ Simple, doable shifts that make an impact—not just more “to-dos.”
✅ A clear focus on what to do next, so you’re not stuck spinning your wheels.

Work With Me Once, Then Decide

This isn’t about locking you into a long-term program before you know if it’s right. Start with one session. See the shift. Feel the difference.

Then, if you want more, we’ll build something that works for you.

No pressure, no gimmicks—just real support when you need it most.

Ready to stop treading water and start moving forward?

 

You Could Be Charging What You’re Worth… Without the Constant Justification

You could work with clients who truly value what you do—who are excited to invest in your services, not just focused on the price. Clients who already value what you offer, so you no longer feel the need to justify your pricing or over-explain your value, leaving you drained and deflated.

You could step into your business with confidence—with structured marketing, clear goals, and a mindset shift that makes you feel like a true businesswoman, not someone running a hobby or side hustle. You are here to make money, to create a better life for you and your family, without apology.

Imagine This and So Much More…

When you take that step to make a change, all of this becomes possible. One decision, one shift in perspective, and you could finally move from “just enough” to thriving.

Hello my lovelies, Im Deana, an East London girl who had a passion for photography and decided one day after seeing a professional newborn photograph in a magazine that, thats what I wanted to do.

I took my £400 camera and kit lens and attended my first group workshop, where I felt like a total fraud, I knew nothing. 

Being as stubborn and determined as I am, I wanted to prove to myself that I could do this and I gave myself 6 months to do it.

I had 3 kids under 5 and very little money but what I did know was that if I had a hope in hell of making this work, I had to find the money to educate myself, the cheap camera does the job but without knowledge, without the experience and wisdom of someone who was already doing what I wanted, I may as well of given up there and then.

Within 12 months I had won 2 awards, people were actually booking me, actually bloody paying me to do what I absolutely loved.

I knew what I wanted from my business so I trained more in every aspect of business, I wanted to know as much as possible to get where I wanted to be.

The best lesson I learnt was my Be You Business approach, this was not about following trends or the crowd but creating an authentic business from within.

10 years later, over 40 photographic awards, an associate in newborn photography, judge of an international awards, 3 business awards and a business that stood out, Images that stood out and being paid well for doing what I loved.

I had made the dream happen and gone beyond that.

If an East End girl like me, not university educated, but with a dream can make it a reality, so can you and I am going to spend the next 12 months showing you how xx

If you feel like you are not where you want to be in business,  feel like your images are not quite good enough, feel overwhelmed and like you are being ghosted or not getting enough bookings, I am here to tell you its not your fault. 

Maybe you have been wanting to do this for so long but just dont know where to start so never do.

You dont know what you dont know and until you do how can things possibly change and get better?

Maybe you have tried going it alone, watching videos and signing up to free downloads and courses, maybe that didn’t work.

What’s different?

Why will this work?

This is not a one trick pony, quick fix, this is a complete authentic 1:1 support system purely for newborn photographers.

I know from experience that having someone by your side, helping you, supporting you and giving you that gentle push when you need it, is so important.

The combination of my unique methodologies helps you discover your unique business dna.

Now is the time to give it all you’ve got and really make your business work, its time to stop thinking about it and hoping for the best and start taking action.

Be your own boss, work when you want, take a holiday when you want, stop telling yourself you cant and start telling yourself you can, you can do all of that if you you have the tools.

Why cant you make the money you want?

Why cant you work when you want?

Why cant you produce the images you want?

Why cant you have clients that love you and what you do?

Why cant you do things your way?

Is staying as you are, not joining me on this VIP programme really an option?

Start when you are ready, dates will be arranged with you going forward.

When will the sessions be?

When you book you will be able to choose your date & time from my online calander before payment is processed.

Im brand new to business, will this work for me?

Absolutely, I specialise in helping total beginners to photography & business. My simple approach to teaching means no experience is needed at all.

I want to book multiple sessions with you?

Thats absolutely fine, how it works is you will book one session with me first, because I want you to make sure that its a good fit and that you feel I can help you. If after that session you wish to work further with me you absolutely can if you book 5 or more further sessions you will receive 10% off.

I have been in business just over a year, can I still do this?

Absolutely, it doesnt matter how long you have been in business if you feel stuck in your business or maybe you want to rebrand, change direction or just need a mojo boost, I am here to help and support.

How long does each session last?

Your session will be up to 2 hours

I’ve had several 1:1 training sessions now with Deana over the years. Each time I’ve come away inspired to learn, ready to improve and practice my craft. Deana’s unique and patient teaching method means she explains and demonstrates everything so clearly. She ensures you totally understand a topic before moving ahead to the next. No question is too simple and Deana repeatedly answers every one without judgement. My work has definitely improved under Deana’s mentorship. I’m now confidently charging customers my worth and enjoy continued refresher course with Deana. She is a talented, friendly and gifted teacher. Thank you Deana.
Nicky

Brilliant trainer and photographer! Absolutely lovely lady , very patient and understanding. She knows A LOT about photography and twice as much about babies ! Couldn’t recommend her enough x

Andriana

On the 6th of October I did a two day 1:1 training session in Deana’s studio. I was a complete beginner and was very worried that I wouldn’t understand any of it. I had never photographed a newborn before and had only just picked up a camera. Deana’s training session was everything I needed and more ! Deana gave me the confidence to not only photograph my first ever newborn during the training but to then go on and start my own photography business. Deana was a fabulous teacher, very calm, supportive, easy going and if I was ever unsure of anything she would always find another way to explain. Deana went up and beyond to help me find the confidence to make my dreams become a reality. Before this training, I felt every overwhelmed and lost, I now know what I need to do and I how to do it. I would highly recommend Deana to anyone who’s thinking of becoming a photographer or needs that little confidence boost
Megan

Highly recommending Deana Louise Hewitt! I’m currently doing her online workshop and it’s amazing. Amount of knowledge that Deana is sharing is incredible – you won’t get that during in person workshop. I would say that this is more like a mentorship. ❤️❤️❤️

Kate

Are you ready for the business of your dreams?

The first step is to